Magento Commerce represents the next generation of online-shopping software, breathing new life into e-commerce. In addition to its broad functional scope and convenient administrative environment, Magento Commerce has the distinction of being an open-source solution not subject to license fees.

Highlights of Magento Commerce

Particular attention has been paid to developing optimum usability, intuitive operability and comprehensive e-commerce provision. Magento Commerce offers as standard a range of features that leave nothing to be desired. In addition to the usual e-shop functions such as product catalogues, shopping basket and checkout, Magento can also manage customer accounts, product reviews and ratings, cross-selling, wish lists, product comparisons and much more besides. Moreover, Magento Commerce can support multiple clients, languages, currencies und country-specific tax regulations. Ongoing refinements ensure that Magento remains at the cutting edge.

For online shops in particular, a high ranking in search engines is essential to their success on the Web. Magento delivers a clear-cut technological basis with wide-ranging parameters for Search Engine Optimization (SEO).

The user-friendly, AJAX-based administrative environment has a well-structured dashboard and can generate a variety of reports and statistics. This enables the management of product and customer data as well as the processing and fulfillment of orders. Another highlight is the flexible, efficient promotion engine which allows discount and bundle offers to be structured easily.

The technical basis of Magento Commerce is the extensively used PHP/MySQL technology (MVC architecture based on Zend Framework), which is particularly suited to Linux/Unix systems.

Magento Commerce and Unic

As Magento Commerce’s first Swiss-based Platinum Partner, Unic is in close contact with Varien and the developers of Magento Commerce. At Unic you will find an experienced, well trained, highly motivated and professional Magento Commerce team capable of implementing long-term solutions on your behalf.

About Varien

Magento is backed by Varien, the American e-commerce company based in Los Angeles. For the last six years, Varien has been developing e-commerce software solutions in the open-source environment and has become the USA’s leading provider in the field.