De Bijenkorf wanted to set up a new online shop. This raised the question of where they could find appealing product information about several thousand items. There would need to be a guarantee that this information could be managed flexibly and efficiently.

As much product information is available in the online shop as the customer requires: attractively presented, comprehensive and up to the minute. The process of obtaining information (photos, descriptions, titles, functions etc) is integrated optimally into the system and operates efficiently.