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Connected all year round
Reed Exhibitions: online strategy for GAST365
The leading fair organiser Reed Exhibitions is planning an all-year network with GAST365. Unic has developed a comprehensive online strategy for the platform, and identified and conceived the modules required to create a successful platform. Reed can offer its customers an exclusive service on its all-year platform and thereby strengthen its own position in the industry.
Collaboration with Unic has shown us where the expectations and needs of the industry are, and how we can meet and achieve them. We have been confirmed in our choice of this analytical route, because it means we can be confident that the development of this tool matches exactly the real market requirements.
CFO Reed Exhibitions
- Concept Design