SWICA is now making life easier for its customers with its new application mySWICA. The app is simple to use on any device, allowing users to manage their insurance quickly and transparently.
Although Content is a crucial business asset there is often no comprehensive approach to the content lifecycle. Here are six common challenges in content management and how to master them.
To me, the intelligence level of the chatbots out there is, in my eyes, not yet worthy of calling them ‘intelligent’. But let’s discuss this from scratch. What are conversational interfaces and why are they (or should they be) intelligent?
The amount of content on corporate websites is continuously growing. The market is changing, companies are launching innovations, and high-quality content is always welcome. But what are users looking for and what kind of pages can help them find it? We take a closer look at a project we conducted with a client to show how we were able to increase traffic.