We have been supporting the Swiss Post on its path to digitalization for around 20 years. During our latest major project to update the website, we were in charge of user experience, design, and frontend to backend implementation on Sitecore 9. We also supported the Swiss Post in setting up the infrastructure and integrating the servers.
The Swiss Post offers a wide range of digital services to a diverse target group. The new website should help customers find what they’re looking for quickly and easily, while keeping them happy in the process. We worked with the Swiss Post to change the structure and navigation bar, as well as provide a clear overview of the content and products and make them easily accessible to customers. At the same time, we adapted the Swiss Post’s new CI/CD to digital channels.
Our iterative agile collaboration based on human-centered design enabled us and the Swiss Post to deliver a consistent brand experience. Thanks to many bold prototypes and even more usability tests, as well as ongoing validation and refinements, customers can now easily find their way around the Swiss Post’s website.
The project is nominated for the Master Best of Swiss Web Award 2020!
- 10 prototypes created
- 12 subprojects
- 6'936 content pages, reducing the number of pages by 37%
- 29 team members from Unic
A functioning corporate design system requires real applications, real products and real customer feedback. Because we wanted to talk about service quality and product structure at Swiss Post, not about pixels.
How to create a easy website that meets the needs of users and is even nominated for the Master of Swiss Web 2020? Roger Grüring and Silvan Bolli talk about the inner workings of a large-scale project.
What does it take for Human-Centered Design (HCD) to work? That it does not just pay lip service? We have consistently carried out the optimization of post.ch in a user-centered manner. With prototypes and common principles.
Give your customers pleasure with a good User Experience.
We create a design for you that works on all devices.
We know the requirements of your customers before we implement your web project.
We are the number one in the category Usability!
We build a flexible, barrier-free, performant and responsive frontend for you.
We develop accessible websites according to WCAG standards.
When you implement your e-business strategy – go for our technical expertise.
With Sitecore you put content, experience and e-commerce at the centre of your digital presence.
With the relaunch of post.ch in 2015, Swiss Post was also moving digitally. Explore our Sitecore project, which won the Master of Swiss Web 2016.