We Humanise the Digital.

We create digital experiences that delight people and move businesses forward.

About us

Recent projects

Betty Bossi

The Recipe Behind the Success of bettybossi.ch

The Recipe Behind the Success of bettybossi.ch

20 Minuten

20 minutes: New Era

20 minutes: New Era

Recent projects

Different devices with the ROSEN website

ROSEN Group

Global Technology Group ROSEN Launches New Website

For ROSEN Group, Unic designed and implemented a composable DXP with CMS, DAM and search by Sitecore – Rosen-Group.com is online.

Global Technology Group ROSEN Launches New Website
Screenshot Computer and mobile phone with www.magenwirth.com opened

MAGENWIRTH Technologies GmbH

Best Services and Products – Across All Digital Touchpoints

MAGENWIRTH commissioned us to bring their entire system landscape onto a single platform. Shop system, information and services all in one. A summary.

Best Services and Products – Across All Digital Touchpoints

Who We Are

We design customer experiences that work

Since 1996, we have been developing digital experiences that tangibly advance businesses. We keep the overall experience in focus, combining the implementation strength of a full-service agency with the strategic depth of a consultancy.

Learn more about Unic

What we are doing

We are creating value with:

Strategy and Consulting

We develop strategies with foresight, so you can make better decisions.

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Experience Design

Digital experiences that work and resonate with your audience.

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Digital Marketing

We combine strategy, technology and content for digital marketing with impact and relevance.

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Solution Development

We build digital solutions that run reliably and grow with your business.

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All services

Our Experts

300 clever minds

We are an owner-managed, self-organized digital agency with 300 employees: in Bern, Karlsruhe, Ludwigsburg, Munich, Wroclaw and Zurich.

Become a part of our team!

From the magazine

December 2025

Customer Experience first: Digital transformation at Betty Bossi

How can SMEs successfully navigate digital transformation? Simon Balz, Head of Technology at Betty Bossi, explains why customer experience is the top priority in every project, what tomatoes have to do with digital transformation, and how roles change when AI suddenly takes over tasks.

Customer Experience first: Digital transformation at Betty Bossi
Philippe Surber

Philippe Surber

September 2025

Unic x Becklyn – Two paths become one

Unic expands strategically with the acquisition of Ludwigsburg-based digital agency Becklyn – 30 employees and three managing directors become part of Unic – New location strengthens German market position

Unic x Becklyn - Two paths become one
Philippe Surber

Philippe Surber

August 2025

Agent Experience: After UX comes AX

I couldn't believe it. A single sentence - and the system was supposed to handle a complete train booking? When I tested the new agent mode of GPT-5 with the Jungfrau Railway website out of professional curiosity, I was skeptical.

https://www.unic.com/en/magazine/agent-experience-ux-ax

Manfred Bacher

From the magazine

December 2025

Customer Experience first: Digital transformation at Betty Bossi

How can SMEs successfully navigate digital transformation? Simon Balz, Head of Technology at Betty Bossi, explains why customer experience is the top priority in every project, what tomatoes have to do with digital transformation, and how roles change when AI suddenly takes over tasks.

Customer Experience first: Digital transformation at Betty Bossi
Philippe Surber

Philippe Surber

Photo by <a href="https://unsplash.com/@maria_shalabaieva?utm_content=creditCopyText&utm_medium=referral&utm_source=unsplash">Mariia Shalabaieva</a> on <a href="https://unsplash.com/photos/a-blue-button-with-a-white-envelope-on-it-HyyHIYz_l0A?utm_content=creditCopyText&utm_medium=referral&utm_source=unsplash">Unsplash</a>

October 2025

E-Mail-Marketing 2025: Was Industrie, Finanzdienstleister und öffentliche Institutionen jetzt wissen müssen

E-Mail-Marketing 2025: Was Industrie, Finanzdienstleister und öffentliche Institutionen jetzt wissen müssen

Manfred Bacher

20 Minuten app: Gold at Best of Swiss Apps 2025

November 2025

Double gold medal at Best of Swiss Apps 2025

What a Best of Swiss Apps Award Night: together with the TX Group and Graubünden Ferien, we looked back on the key moments of our projects, celebrated our collaboration and toasted two gold awards. The 20 Minuten app won gold and the Nordic Challenge "Alle laufen lang" also took gold. We congratulate the teams behind these extraordinary projects.

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Laura Baggenstos