Magazine & Blog

Expert Blog from Unic

Matthias Schmid

How to Generate More Traffic With Pillar Pages – an Example

The amount of content on corporate websites is continuously growing. The market is changing, companies are launching innovations, and high-quality content is always welcome. But what are users looking for and what kind of pages can help them find it? We take a closer look at a project we conducted with a client to show how we were able to increase traffic.

Headless at EnergieSchweiz: Where Everything Interacts

A headless content management system alone is not yet a website. A Kubernetes cluster cannot deploy anything on its own. It is only when architecture, code, tools, processes and people are allowed to interact that the adjustments made to the content in the CMS trigger an update in the statically generated website.

Unic Author

10 Steps to Create a Successful Content Strategy

In ten steps we explain how to create a content strategy, covering everything from analysis to the core strategy statement to content management. And you'll understand how important a content strategy is for your business.